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September 28th - October 1st, 2016

Event Detail

FacilitiesFinanceHuman ResourcesMarketingTechnology
Live Up to the Line: Be the Brand. Live the Brand

  • Friday, Sep 30, 2016
    8:30 AM - 10:00 AM

Speaker(s): Ron Tite

Location: Niagara Hilton Hotel - The Niagara Falls Room

Thanks to clutter in the marketplace, complex product and services choices, easy access to information and an army of citizen journalists waiting to broadcast their customer service experiences, it has never been more critical for an organizational brand to be perfectly and consistently aligned with the personal brands of the people within it. CEO? Receptionist? It doesn’t matter. Everyone has to be living up to the promise that the brand communicates.

Great brands are creative. So are great people.
Great brands are innovative. So are great people.
Great brands are driven by a higher purpose. So are great people.
Great brands are honest and transparent. So are great people.

Ron Tite’s talk not only presents what great brands are doing to be successful; it illustrates how great people can do the same things to achieve personal success.

Where possible, Ron will customize this talk to examine the key brand pillars of your specific organization, and how every individual in the audience can internalize them.

Please click here for the presentation


Thank you to our 2016 Conference Platinum Sponsors